Reengage Through Retargeting
It’s great when your marketing efforts win over a new customer with the first contact, but most relationships with your leads don’t start that way. In fact, only about 2 to 5 percent do. To capture the other 95 percent,…
It’s great when your marketing efforts win over a new customer with the first contact, but most relationships with your leads don’t start that way. In fact, only about 2 to 5 percent do. To capture the other 95 percent,…
In an ideal world, your customers would be loyal for life, but it doesn’t always happen that way. Valued customers move out of the region, change jobs, or just drift away. These customers don’t have to stay lost, though; it’s…
Marketing has become a data-driven enterprise, but marketing experts know that the solution isn’t just more data – it’s more accessible, usable data. That’s where big data processing systems come in. With a fully functional marketing automation system, busy executives…
For B2B industries, print media publications are thriving. Professional journals, peer-reviewed publications, promotional materials, in-house content, and catalogs remain industry standards across a wide array of sectors. To meet their diverse clientele’s needs, industry leaders in media printing look to…
According to a DM News infographic based on Ascend2’s “Social Media Marketing Trends” report, 64% of business professionals utilize social media as a marketing strategy to engage with their audiences.
When Marty McFly went to the future in “Back to the Future Part II,” October 2015 was the date he set. The late 1980s’ vision of 2015 wasn’t much like reality in some ways; we still don’t have hoverboards, and…
Some marketing masters seem to have a sixth sense for how to manage a campaign or what leads truly want in their content. Sometimes, they come up with campaigns that strike just the right notes to produce outstanding results, and…
CEO Greg Grdodian, VP of List Brokerage Joel Manning and VP of Business Development John Lignos represented Reach Marketing at the Folio Show October 19th – 21st at Booth #120. The Folio:Show provides the essential tools publishers need to navigate…
Email marketers know that seeing the full value of a transformed marketing strategy doesn’t happen overnight. It takes time to realize returns on your investment. That doesn’t mean you have to wait to see any effect, though. Quick wins –…