About Us

Reach Marketing: Smarter B2B Lead Generation and Marketing Technology

Our Mission

To deliver targeted, cost-effective marketing solutions with exceptional customer service, expert counsel, and cutting-edge technologies.

Our Vision

To lead in data-driven marketing technology and lead generation solutions through innovation and advanced product development.

Our Values

We value integrity, excellence, and innovation, delivering quality results and staying committed to our clients, partners, and employees.

Who We Are

Since 2011, Reach Marketing has helped companies strengthen marketing performance through B2B lead generation and marketing technology solutions.

Our Approach: Navigating Together

We work closely with clients to understand their goals, apply the right strategy, and deliver practical solutions that support measurable results.

Expertise in Marketing Technology and Data

Our team helps connect platforms, organize data, and support the systems behind effective marketing programs.

High Quality B2B Lead Generation

We build lead generation programs through targeted email campaigns, quality data, and focused outreach designed to deliver qualified opportunities.

Commitment to Excellence: Going Beyond

We believe strong service, clear communication, and dependable execution are just as important as the solution itself.

A Team of Visionaries

Based in Pearl River, NY, our team includes lead generation specialists, data professionals, developers, and digital strategists who bring hands-on experience to every engagement.

Core Services

Enhancing Your Marketing Capabilities

B2B Lead Generation: We specialize in List Building, Email Marketing, and campaigns that generate MQLs and SQLs, merging strategic outreach with data-driven insights to maximize engagement and conversion.

Marketing Technology: We take a holistic approach to marketing technology, optimizing and enhancing your marketing efforts. Our Marketing Automation Consulting services include platform optimization, business intelligence, email deliverability and campaign management. Our Application Development services deliver custom solutions tailored to your needs, ensuring seamless API integration and strengthening your marketing technology ecosystem. Additionally, our comprehensive Database Services ensure that your strategies are grounded in accurate, actionable data, supporting informed marketing decisions and driving success.

Marketo Sales Partner of the Year

Marketo honors the best and brightest in marketing automation each year with its Revvie Awards. We’re thrilled to have won the Revvie Award win Marketo Sales Partner of the Year! Here’s what the Marketo team had to say: “This dedicated group of certified Marketo experts, consultants, developers, database managers, content marketers, analysts, lead lifecycle architects, and audience development managers has driven joint customer wins and quickly set these companies up for success.”

Our Journey

The Evolution of Reach Marketing

2026
Fast-Tracking Smarter Lead Generation

Reach Marketing expands its MARKETING AI® services to help B2B marketers generate response-ready leads through targeted email, content distribution, and automation.

2025
In the Fast Lane

Reach Marketing accelerates with new, innovative B2B lead-generation solutions.

2022
Ultimate Service

Reach Marketing rounds the turn with a growing national presence.

2021
Going the Distance

Reach Marketing celebrates 10 years of providing data-driven solutions to its valued customers

2019
Adding More Fuel

Reach Marketing acquires UnReal Web Marketing’s award-winning search, social media, web design, and digital analytics business.

2018
Driving Forward

Responding to our clients’ CRM integration needs, Reach Marketing launches the Sales and Marketing Automation division.

2017
Finding the Winner’s Circle

Reach Marketing expands to 42 employees and reaches the Inc. 5000 List of fastest-growing private companies for a second straight year.

2016
Breaking Records

Reach Marketing earns a place on the Inc. 5000 List of fastest-growing private companies and wins a Marketo Revvie Award.

2013
Setting the Pace

Once again at the forefront of marketing technology, Reach Marketing launches the Marketing Automation division.

2012
Lapping the Competition

ReachBase B2B Prospecting Database has grown to 72 million postal addresses and 35 million email addresses, making it one of the largest responsive Omni-Channel databases available.

2011
Forging Ahead

The core leadership team leaves InfoGroup to build on years of collective experience and establish Reach Marketing.

2004
Gathering Speed

ERA is acquired by Infogoup, NKA Data Axle.

1996
Shifting Into Overdrive

ERA launches Database Direct and ePostDirect to capitalize on the emerging database marketing and email marketing sectors.

1976
A Winning Concept

Edith Roman formed Edith Roman Associates (ERA), one of the earliest adopters of data-driven marketing.

Reach Marketing Named on the Inc. 5000 List Two Years in a Row

Reach Marketing achieved 65.6 percent revenue growth over a 3-year period, securing a place on the Inc. 5000 List for the second year in a row. The innovative firm’s inclusion on the list puts it among some of the most forward-thinking names in business and technology, including Intuit, Oracle, and Microsoft.

Reach Marketing CEO Greg Grdodian credits the company’s client-centric focus and innovative spirit as the key to its success. “We grow best when we can help our clients’ businesses grow. Our commitment to putting them first and designing optimal marketing solutions to fit has allowed us to succeed alongside them.”

Reach Marketing: Your Partner in the Journey

Connect with us today to discover how Reach Marketing can guide you along the path to achieving your marketing objectives.

Our Leadership Team

Greg Grdodian

CEO

Chris Longo

COO

David Klein

Chief Automation Officer

Aaron Liebson

CFO

Chris Steele

VP – Database Services

David Montalvo

VP – SEO & Digital Marketing

Sean Sullivan

VP- Sales & Operations

Chris Lanski

VP – Information Technology

Wayne Nagrowski

VP – Marketing Solutions

The Impact of Our Expertise

Happy Customers are our Passion

Hear from our diverse range of clients who have experienced transformative success with our marketing technology and lead generation services.

”The Reach Marketing staff you have assigned to Northwell are some of the most dedicated, gifted and intelligent people I have ever had the pleasure to work with. Our Marketing Automation and Database teams have united in a very powerful way which has allowed us to achieve exceptional performance, witnessed by the results we have achieved.”

VP Customer Insights & Analytics, Northwell Health

“Reach Marketing has been an invaluable database and audience development partner.  They have facilitated significant growth within our database and provided indispensable strategic support throughout the entire process. ”

Vice President Marketing & Audience Development, NAPCO Media