PEARL RIVER, N.Y. — Reach Marketing has earned exclusive list management of Hearst Business Media’s flagship magazine, Electronic Products, and of the Hearst Electronics Group Masterfile. These lists were previously managed by Infogroup. The Electronic Products Subscriber File contains 107,832 postal addresses, 106,436 phones…
EARL RIVER, N.Y.- The Educational Program Innovations Center (EPIC) has chosen Reach Marketing as their exclusive list manager. EPIC serves engineers, scientists, technical managers, and technologists through their short courses/seminars on specialized topics in an all-inclusive range of technologies. The…
Have you Analyzed Your Data? To ride the crest of a marketing wave, a company must first know when the tide is coming in; that’s where big data becomes crucial. Big data – the vast collections of individual data points…
This report will help you to: Determine the profile of your target market. Deal more effectively with list vendors and brokers. Identify the right list. Effectively test lists before program roll-out. What is a Direct Marketing List Direct marketing success is dependent on…
B2B marketers have access to more and better targeting tools than they once did. In theory, that should make it easier to find the right audience. But as CMOs know, customers also have many more choices, including new suppliers and…
If you are responsible for your b2b company twitter account you may often find yourself staring at an empty tweet box, trying to think of things to tweet about. Here are 10 suggestions for b2b tweeters: 1. Share your industry…
PEARL RIVER, N.Y.- Progressive Media Group, a media firm that publishes industry news and provides key resources to decision-makers in a variety of fields including health care, finance, technology and non-profit, has chosen Reach Marketing LLC to manage its multichannel mailing lists…
A farrago of fonts, walls of text and untagged images make emails confusing, especially for readers who are viewing them on mobile devices. Great HTML design is unobtrusive, yet exciting; it uses simple, common tools to make a unique statement.…
PEARL RIVER, N.Y.- Small Business America, a media property of Pure Incubation, has selected Reach Marketing as its list management company. Small Business America is an extensive opt-in network of resources and services across all industries. With an overall subscriber base of…