In the competitive landscape of B2B marketing, understanding your audience’s industry is essential for delivering resonating messages. Adding industry and granular SIC (Standard Industrial Classification) data to your customer and prospecting files enables you to pinpoint your market with remarkable accuracy. By appending SIC codes to your database, you can define your audience with precision, ensuring that your marketing efforts are always relevant and targeted.
The value of SIC codes lies in their ability to categorize businesses into specific industry sectors. Reach Marketing offers firmagraphic append. Our 7-digit SIC coding structure provides both broad industry categories and highly detailed classifications. This granularity allows you to segment your audience more effectively, tailoring your marketing campaigns to address the unique needs and challenges of different industry sectors. Whether targeting a general industry or a niche market, SIC code data gives you the insights needed to refine your approach and improve engagement.
Our firmographic append services go beyond basic industry information by offering a comprehensive understanding of your audience’s prime markets. By integrating detailed industry data into your customer and prospecting files, you gain a clearer picture of the businesses you’re targeting. This enhanced understanding allows you to craft messages that speak directly to the specific industry pain points and goals, making your marketing more relevant and impactful. With precise targeting powered by industry and SIC code data, you can ensure that your campaigns are not only reaching the right people but also driving better results.
Using your prospecting and customer files, we analyze company names and addresses, matching them with data in our ReachBase database. We then deliver a more complete data set so you can refine your message, segment your audience more precisely, and gain insight into your marketplace.
Industry Type: Gain insight into firmographic categories at the broadest level with industry type appends.
SIC 2-Digit Append: Reach a broad but well-defined audience with 2-digit SIC code appends that define broad industry categories such as manufacturing, transportation, and business services. Choose this append to gain a wide-angle view of your market.
SIC 4-Digit Append: Use 4-digit SIC codes to refine your market and define your audience. Pinpoint your market with accuracy and precision when you opt for 4-digit SIC code append services that describe industries in detail.
SIC 7-Digit Append: Using our 7-digit SIC codes, you can identify the most granular businesses possible. This coding structure will help you precisely identify and reach your target audience.
